The “Carrera Extreme Sport Skeleton Chronograph” launched by TAG Heuer in recent days can be said to be a breath of fresh air in the high-end watch market, especially the TH20 movement it is equipped with, which not only greatly improves the reliability of the watch, but also extends the warranty time from 2 years to 5 years! Can you imagine? In the watch industry, this is a quite rare innovation! Want to know what other highlights this watch has? Read on!

TH20 movement technology progress

In the high-end watch market, competition between brands has always been fierce, especially in terms of mechanical movements. The new “Carrera Extreme Sport Skeleton Chronograph” launched by TAG Heuer in recent days is equipped with the TH20 automatic chronograph movement, which has made a great breakthrough in technology. This movement not only improves the reliability of the watch, but also significantly extends the warranty time of the watch from the original 2 years to 5 years. This is a very rare move in the entire watch industry. In addition, the power reserve of the TH20 movement has also been significantly improved, with a battery life of 80 hours, which means that consumers do not have to worry about the watch stopping even if they do not wear the watch on weekends.

18K rose gold case

Different from the previous design of ceramic outer ring, the case and bezel of this new watch are made of 18K rose gold, and the level of luxury is self-evident. We all know that 18K gold watches have always had a good consumer base in the market, especially in the context of today’s rising gold prices, which makes people see their collection value as a luxury product. According to the latest market quotation, the spot price of gold has risen to more than 1,350 yuan per gram. Based on this price, the value of an 18K gold watch is already very considerable.

As a brand under the LV Group, TAG Heuer has always been committed to providing consumers with diversified choices to meet the needs of consumers at different levels. Although the previously launched ceramic chronograph has achieved certain results in the market, after all, some consumers still have doubts about its material. Now that it is replaced with 18K rose gold, I believe more high-end consumers will pay for it.

Attract high-end consumers

The public price of the “Carrera Extreme Sport Skeleton Chronograph” is 172,300 yuan. For the vast majority of consumers, this price is undoubtedly very expensive. But for high-end consumers, this price range is still within an acceptable range. And judging from the design and material of the watch itself, this watch is well worth the price. Not only that, TAG Heuer has continuously improved its brand positioning by launching high-end gold watches, and has successfully attracted more and more high-end consumers. Those consumers who may have only chosen Breitling, Rolex and other brands in the past have now begun to include TAG Heuer in their alternative lists.

Conclusion

In short, TAG Heuer’s new watch has made great breakthroughs in technology and design, especially the 18K rose gold case, which is even more eye-catching. Although it is expensive, it is definitely a worthy investment for high-end consumers who pursue luxury and quality. Do you think this watch is worth the price? Welcome to leave a message in the comment area, let’s chat together! If you like this article, don’t forget to like and support!