Since its inception in 1917, the Cartier Tank watch has been a legend in the luxury watch industry. Its design is inspired by tanks from the First World War, which is really unexpected! Now, this classic series is about to welcome the new Tank à Guichets watch, which breaks the traditional design while retaining classic elements. What are the new highlights of this watch? Come and find out together!

Tank watch was born in 1917

The Cartier Tank watch came out in 1917. At that time, its design was inspired by the Renault tank produced in France during the First World War. At that time, watches were not as popular as they are now. Cartier simplified the shape of the tank and created the world’s first square watch at that time. This was undoubtedly a huge innovation at the time.

As time goes by, we increasingly find that square watches are not Cartier’s patent. Many watches launched by luxury brands have square cases, while watches with round cases seem to be bland.

But if you look closely, you will find that there are still many differences between these square watches and the Cartier Tank watch. Most brand square watches are simple quadrilaterals, while Cartier has rounded all four sides to look more friendly.

And the most classic element of the Tank series watch is the two slender hands on the dial. The long hand and the short hand represent the hours and minutes respectively, and there is also a slender crown to match.

Although the appearance and internal movement of the watch are both modern products, we can still see many classic elements in it. This combination of classics and innovation is the only way for luxury watches to remain competitive.

The return of Tank à Guichets

The new Tank à Guichets watch, which will return in 2025, is Cartier’s inheritance and reinvention of traditional design. The Guichets window that originally belonged to the old watch has been moved to a new location.

The new watch retains the classic square case, but there are some new designs on the dial that are beyond our expectations. The hour window is arranged at 10 o’clock, while the minute window is at 4 o’clock. This layout breaks the symmetrical design of traditional watches.

Although the new watch has been modernized in many places, its most classic Guichets window has been retained. This window first appeared on the Tank à Guichets watch in 1928 and is one of the most forward-looking and unique works in the entire Tank series.

Now the size of this new watch has also been adjusted, with a width of 24.8 mm, a length of 37.6 mm, and a thickness of 6 mm. It can be regarded as a very moderate watch, and it is equipped with Cartier’s new Cal. 9755 MC self-made movement, so there is no need to worry about performance.

There are four versions of the new Tank à Guichets launched this time, three of which are regular styles in gold, rose gold and platinum, and one is a limited edition platinum watch. In terms of selling price, the gold and rose gold models are both 52,000 euros, the platinum regular model is 60,000 euros, and the limited edition platinum watch is 66,000 euros.

Conclusion

The Cartier Tank series is not only a representative of watches, but also a perfect combination of classics and innovation. The return of the new Tank à Guichets allows us to see the brand’s respect for tradition and exploration of the future. Do you think this design can lead the trend? Welcome to share your views in the comment area, and don’t forget to give it a like!