A watch is no longer just a simple time telling tool, but a symbol of status and taste! Today, consumers’ aesthetic needs are increasingly diversified, and brands are constantly innovating. In recent days, Nomos has released three new models, combining classic designs with new movements. Let’s take a look at how these watches stand out in the high-end market and meet the personalized needs of different consumers!

Diverse choices satisfy different aesthetics

In today’s fast-paced era, a watch is no longer just a tool for telling time, it is also a symbol of status and taste. As consumers’ aesthetic needs become increasingly diversified, brands are becoming more and more relaxed in design. Whether it is the color of the dial or the material of the hands, you can choose freely. It can be said that brands are working hard to cater to the aesthetic needs of different consumers.

Classic design elements and exquisite craftsmanship of the new Nomos watch

Recently, Nomos released three new games. In addition to retaining the classic design elements, it is also equipped with a new movement. The dial colors and pointer materials of these three new models are white electroplated silver with rhodium-plated hands (model 1250), white electroplated silver with gold hands (model 1251), and midnight blue with rhodium-plated hands (model 1252). What these three new works have in common is that they are all equipped with the new DUW 4601 manual winding movement. This movement contains 23 jewels, is only 2.8 mm thick, has a vibration frequency of 21,600 times per hour, has a quick-set date function, and has a power reserve of 52 hours.

The three new products are all priced at 28,500 yuan, which shows Nomos’ competitiveness in the high-end market.

Design details and market positioning of the Nomos Minimatik 39mm calendar watch

In 2023, the new Nomos Minimatik 39mm calendar watch (hereinafter referred to as Nomos Minimatik) attracted the attention of many consumers as soon as it was released. After a year, this watch was finally launched in the country.

This watch has a diameter of 39.5 mm and a thickness of 7.5 mm. It belongs to the small and large size category and is suitable for most consumers to wear. The case is made of fine steel, and the lugs and case are polished, making it very smooth to wear. The dial is white electroplated silver with golden hands, triangular scales and Arabic numerals. There is a small seconds dial at 6 o’clock and a date window at 3 o’clock. It is worth mentioning that this watch has a gold-framed date window at 3 o’clock. Compared with the old model, the numbers are larger and clearer to read. In addition, the small seconds dial is flush with the main dial, which greatly improves the overall look and feel.

The watch is equipped with an arc-shaped anti-glare sapphire crystal mirror. This design not only improves wear resistance but also makes the watch more three-dimensional. The see-through case back uses a sapphire crystal mirror, which allows you to clearly see the movement of the movement. The lugs of this watch have a clearer and more defined line, which contrasts sharply with the main case.

The market positioning of the Nomos Minimatik 39mm calendar watch is very precise. Its size is suitable for most consumers to wear, and its simple design language meets the aesthetic needs of today’s young people. The DUW 4601 manual winding movement makes this watch stand out among products in the same price range.

The history of the Nomos brand and the development of watchmaking technology

As a German watch brand, Nomos was founded in 1990 and is the fifth brand after A. Lange & Sohne, Glashütte Original, Junghans and Stowa. At the beginning of its establishment, Nomos did not have its own movement, but made watches by modifying ETA movements. But just two years later, Nomos launched its first independent movement, Zeta, and began to gradually use self-produced movements. In 2015, Nomos released the Minimatik series of watches, which are equipped with the DUW 3001 Neomatik automatic movement. The thickness of this movement is only 3.2 mm, but the power reserve time is as long as 42 hours, which was a relatively high level at the time. The Nomos Minimatik launched this year uses the DUW 4601 manual winding movement. This movement is only 2.8 mm thick, making it one of the thinnest movements in Nomos history. Not only does it have a quick date adjustment function, but the movement is beautifully decorated, making it a good movement worth collecting.

The new Nomos Minimatik has demonstrated strong competitiveness in the high-end market with its exquisite watchmaking craftsmanship and reasonable pricing.

Conclusion

This Minimatik watch from Nomos is really sincere in design and craftsmanship, especially the design equipped with the new DUW 4601 movement, which makes people want to buy one. What do you think of the design of this watch? Are you also impressed by the watchmaking craftsmanship of Nomos? Welcome to leave a message in the comment area and share your views. Don’t forget to like and support!