From design to performance, why are Heritage watches so popular?

In recent days, Crown Blue Lion has released a new watch SBGW323. The purple dial is so beautiful that it makes people’s hearts beat! This manual winding mechanical watch not only inherits the classic design, but also incorporates modern elements, especially the unpredictable purple dial, which looks like a gem shining in the sun, which will definitely make you fall in love at first sight. Want to know what surprises it has? Then read on!

purple dial watch

Recently, Grand Seiko officially released the Heritage series 44GS medium-sized SBGW323 manual winding mechanical watch. The launch of this watch marks the perfect combination of classic and modern, deeply attracting the attention of watch fans. As a medium-sized watch, the SBGW323 has a diameter of 36.5 mm, a thickness of 11.6 mm, and a distance between the upper and lower lugs of 42.7 mm. This size is very suitable for the wrist size of most Asian men, and will not be too heavy or thin.

The most eye-catching thing is undoubtedly the dial of this watch. The designer chose purple as the base color and used the traditional Japanese technique “Iwate Mountain” as decoration. The entire dial is like a cloud on the top of the mountain, sometimes deep purple, sometimes light purple, unpredictable and beautiful. This kind of beauty can only be fully displayed under the sunlight and light. It is like a gem that changes with the light and shadow, making people unable to put it down.

In terms of movement, SBGW323 is equipped with the 9S64 movement. The average daily error of this movement is only +5/3 seconds, which has reached a very satisfactory level in terms of accuracy. Moreover, this movement also has a 72-hour power reserve, which means that even if you don’t wear the watch on the weekend, you don’t have to worry about it stopping.

A clever balance between heritage and modernity

The case of SBGW323 is equally exciting. It uses Crown Blue Lion’s own Zaratsu polishing process. The front shows a mirror effect, while the side has a hairline brushed finish. The sharp contrast between the two greatly enhances the watch’s viewing quality. Although this watch has made some minor improvements in design, it still continues the design language of the original 44GS as a whole, which was also affirmed by the brand founder.

It is worth mentioning that the 44GS series of watches is a classic series launched by Crown Blue Lion in 1967. The model launched at that time was 4390. This was the first time that the brand combined Japanese watchmaking technology with Western watchmaking technology, and boldly tried to use a fully automatic winding mechanical movement. This established the future development direction of the brand and became a milestone in the history of Japanese watchmaking. The new SBGW323 launched this time is an innovation based on the classic. The roundness of the old model has been replaced by new edges and corners, which is more in line with modern people’s aesthetics and more personalized.

This SBGW323 manual winding mechanical watch will be officially launched in May 2025, with a price tag of US$5,600, equivalent to about 41,000 yuan. This price is very affordable among top brands. If you are a watch lover, then you must not miss this new work.

Conclusion

In short, SBGW323 is a watch that perfectly combines tradition and modernity. It has classic charm without losing its personality. If you are also attracted by the purple dial and superb craftsmanship of this watch, you may wish to chat about your views in the comment area, or give this article a like and share it with more watch-loving friends!

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